Oh!Tomi
designed for Tato Studio
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credits:
photoshoot director: Justyna & Jerzy Dudek
ptylist: Marta Dudziak
MUA: Kasia Biały
hair: Kamil Pecka
lighting: Robert KuliÅ›
models: Wiktoria Krzepkowska, Julia Giemza, Natalia Kozanecka
montage & color: Adam Rotnicki
backstage: Grzegorz Hospod
production & art direction: TATO Studio
product photos: Przemyslaw Pochylski
The brand Oh!Tomi was created for girls who think that beauty should be fun, easy, imperfect, personal and real. It is not about covering up and pretending. The brand’s core values are authenticity, freshness, and playfulness. The brand identity is based on pastel colors, cartoon typography and custom emoji/icons which altogether create a cute and cheerful reality. In this project, I was responsible for packaging design, illustration, typography, and set design.